by Brad Hart | Local Search
Having a fast, responsive, and well-designed website is mandatory for businesses who want to compete in today’s competitive marketplace. But a website is just the tip of the iceberg when it comes to having a comprehensive and effective digital marketing strategy....
by Brad Hart | Google My Business, Local Search
In 2020, there’s no excuse to not have a fast, attractive website that converts. After all, 97% of people say they learn more information about local businesses online than anywhere else. And most of that information comes from queries typed into search engines—more...
by Brad Hart | Google My Business, Local Search
When potential clients search for your business or keywords related to your business, Google pulls information based on your Google My Business listing before displaying your business in its search results. That listing includes information like business name,...
by Brad Hart | Local Search, Search Engine Optimization, SEO
While virtually anyone with an internet connection anywhere in the world can access your law firm’s website, it doesn’t make much sense to spend time, money, and energy advertising your services to a global audience. Instead, it’s far better to focus your efforts on...
by Brad Hart | Local Search
Are You Reaching Your Local Search Audience? In late August 2017, Google released a new update to the way it handles local search results. Previously, due to Google’s “Possum” update, some firms and businesses were being beat out of local search results by large...
by Brad Hart | Local Search
Studies show that around 80 percent of people use search engines when they’re looking for local businesses. That’s why it’s more vital than ever to have a strong local marketing strategy for your business. If Google recognizes your business as being one of the top in...