by Brad Hart | Local Search
Having a fast, responsive, and well-designed website is mandatory for businesses who want to compete in today’s competitive marketplace. But a website is just the tip of the iceberg when it comes to having a comprehensive and effective digital marketing strategy....
by Brad Hart | Google My Business, Local Search
Although it’s important for businesses to have a website, potential customers and clients increasingly check online business databases before making decisions. A whopping 94% of consumers say that they used a business directory, which includes Google, Facebook, Yelp,...
by Brad Hart | Google My Business, Local Search
There’s no excuse to not have a fast, attractive website that converts. After all, 97% of people say they learn more information about local businesses online than anywhere else. And most of that information comes from queries typed into search engines—more...
by Brad Hart | Google My Business, Local Search
When potential clients search for your business or keywords related to your business, Google pulls information based on your Google My Business listing before displaying your business in its search results. That listing includes information like business name,...
by Brad Hart | Local Search, Search Engine Optimization, SEO
While virtually anyone with an internet connection anywhere in the world can access your small business website, it doesn’t make much sense to spend time, money, and energy advertising your services to a global audience. Instead, it’s far better to focus your efforts...
by Brad Hart | Local Search
Are You Reaching Your Local Search Audience? In late August 2017, Google released a new update to the way it handles local search results. Previously, due to Google’s “Possum” update, some firms and businesses were being beat out of local search results by large...
